I specialise in ecommerce, conversion optimisation and digital strategy.
I revolutionised an industry by creating Australia’s first trade-based ecommerce store. Now I’m here to help you grow your own online business. Through ecommerce consulting, I’ll help you set crystal clear goals, establish your identity and create a path to success with a clear and actionable strategy for improving your website’s performance.Work With Me
At the age of 17, I built Australia’s first trade-based ecommerce store. Ten years later, 4Cabling had revolutionised the industry and become one of the country’s biggest and fastest growing ecommerce businesses.
I built a database of almost 100,000 users and grew online revenue to more than $10 million.
So how did I do it? A lot of hard work, trial and error, and a decade’s worth of persistence. I taught myself everything I needed to know to run a successful business, trialling many different approaches to find the best ways to make a website thrive.
Having recently sold 4Cabling to private equity investors, I’m now un-cabled and offering you all the benefits of my experience so you can grow your own online business.
Awards I’ve Won
How can an ecommerce consultant help?
When it comes to a successful online business, strategy is at the heart of success.
By sharing what I’ve learnt, I’ll give you real, actionable strategies to improve your website and build a successful online business.
With a strong understanding of the ins and outs of conversions and retentions, I can get to the heart of your online operation with strategic dexterity to creatively identify and plan your ecommerce goals.
How I work
It’s time to get rid of the jargon and cut through with strategy. I’ll develop a real, actionable plan for your business with an ecommerce audit.
I’ll dig deep into the ins and outs of your website to create a comprehensive report addressing the overall cohesion of your site and pinpointing areas for improvement.
The report will cover the key areas for creating and growing a thriving online business.
What ecommerce consulting covers
Ecommerce consulting will help you clarify your goals and highlight opportunities to improve all aspects of your ecommerce operation. My ecommerce audits are effective because they look into the how and why, and focus on important issues such as driving users to the site, growing your database, encouraging repeat engagement and making your ecommerce website sustainable and profitable.
How ecommerce consulting works
It’s time to make your website work for you.
Nicole has played a pivotal role in developing the complete Ecommerce & Digital strategy at 4Cabling. Her ability to think ahead of time and knowing what the market wants has seen the company grow 20% year on year since inception. She is an absolute asset and backbone of our business.
Nicole is a creative, forward thinking and innovative eCommerce specialist. Her skills in identifying and servicing new and existing markets are unsurpassed and her dedication to proving superior digital user experience sets her apart.